The Augmented World Expo 2018 ( AWE 2018), a massive augmented reality ( AR ) and virtual reality  ( VR) conference and expo, where a mix of CEOs, CTOs, designers, developers, creative agencies, futurists, analysts, investors, and press get a  fantastic opportunity to learn, inspire, partner, and experience first hand the latest trends and techniques in the sector of augmented reality .

As of today, the 9th annual Augmented World Expo (AWE 2018) was the largest ever. AWE 2018  clearly showcased that the AR and VR industries are growing. This networking event highlights were a combination of superb targeted applications and some great new technologies targeting the broader consumer audience.

At the AWE 2018 attendees get their hands on some never-been-seen-before VR and AR demos. With the aim of eliminating barriers between consumers and experiences, the AWE Playground has almost two dozen of the VR/AR industries companies contributing experiences. The playground features a variety of experiences covering areas such as art, cinema, travel, and video games and allows attendees free access to experiences that might otherwise be unavailable to them.

The AWE 2018 spotlight speakers, startups, and organizations that are already utilizing AR & VR to drive economic growth, boost empathy and collaboration, democratize healthcare and education, and change the world.


The event shows why every business, startup, and the investor must get into XR (short for AR, VR, MR) so that they will not be left behind.  The AWE 2018 is promoting X Reality (XR or Extended Reality) , technology-mediated experiences that combine digital and biological realities,  that enables content creation for virtual reality (VR), mixed reality (MR), and augmented reality (AR). XR users produce new forms of reality by bringing digital objects into the real world and bringing real-world objects into the digital world.

Last month, Tom Emrich, the founder of the AWE Expo did a pre-presentation event at the Microsoft Reactor in San Francisco, with AR startups to showcase their products for an exciting audience of VR/AR/MR passionates.




Behind this startup event focusing on a number of critical topics for entrepreneurs in the tech space is Tom Emrich. Tom is a leading voice in wearable technology and in driving adoption and innovation in technology. His passion is driven by his belief that wearable tech represents a critical role in our human evolution and can be a tool, or a superpower, to change the world. Let’ get to know more about the so-called “ Man from the Future”.


Tom Emrich is one of four founding partners and investor at Super Ventures, the first early-stage fund dedicated to augmented reality based in San Francisco, California.  


Tom Emrich was the founder of  We Are Wearables, it is the largest wearable tech community of its kind in the world.  Tom has also been developing and leading Augmented World Expo (AWE), a global community of over 250,000 experts dedicated to XR (augmented reality, virtual reality, and mixed reality).  In 2018, We Are Wearables merged with the AWE community.


Tom has been recognized as a global influencer for wearable technology, AR & VR.



From keynote talks at major conferences to moderating and participating in panels and acting MC, Tom is an experienced speaker ready to engage with intimate groups of thirty to rooms of 1000+ or more. He has presented at important conferences such as TEDx, WT Conference, Wearable Technology Show, TOM*FW, and FITC and regularly appears in the media as a wearable tech master including The New York Times, CNN, BBC, CBC, Reader’s Digest and FASHION magazine.


Tom Emrich is currently the author of the AR+VR Weekly newsletter published by ReadWrite which highlights the top news, funding and launch announcements in the XR space.

Tom also worked as the Senior Editor for BetaKit and the Wearables Writer for MobileSyrup and has contributed to  TVO, blogTO, EE Times, Techvibes, Design News, The Grid and Now Magazine.


Having more than 300 speakers across 6 stages and 300 exhibitors in a 100,000 sq ft. expo, AWE USA annually brings together the best in  AR, VR and MR (XR) influencers to show how XR is stimulating innovation and growth, inspiring global collaboration, democratizing opportunity and changing how we live, work and play.

Sharing and celebrating success is fundamental to what the Augmented World Expo do and it’s amazing to see companies begin to progress and flourish through the successful AR event. There were keynotes about mixed reality, on-stage announcements and demos,  and even some XR magic.

The AWE Recap by Super Venture’s Tom Emrich and AR Demos at the Microsoft Reactor helped startups win and bring in new business.  It was a fun-packed event for Augmented Reality + Computer Vision folks that are passionate about helping startups connect and grow.

Together AR, VR, and MR startups can move forward to workshop problems and create ever better outcomes and success.


The Investor-Founder Networking event and the Startup Pitch Showcase are annually done at the AWE USA, it is intended to promote business and mentor relationships between existing investors and promising startups.

The AR event is a place for startups looking for investments, corporate customers, and strategic partners and for businesses looking to explore frontier technology and identify fresh investment opportunities.  

The AWE 2018  is a perfect venue for active investors, Fortune 1000 companies, and top press looking to connect with startups. AWE is thus the ideal place to raise funds, market solutions and launch new products.


Digital technology is growing and changing businesses at a rapid pace. As the AR technology is becoming a phenomenon, it holds a lot of promise for organizations looking to invite new consumers, improve customer experience, and produce additional revenue. By not indulging in this advancing technology, businesses could be missing a chance to get ahead of the competition.

Leverage augmented reality to drive sales and user engagement.